Billabong x Sincerely Jules Collection: Julie Sariñana’s enthusiasm for travel, style, and life is as infectious as her impeccable taste. A self-starter and dream maker, Julie launched her blog, Sincerely Jules, in 2009. It has since then grown into a fully immersive lifestyle brand, inspiring women around the world to dream, believe, and achieve. Julie’s authenticity shines through in all her creative endeavors, making her deeply passionate, forever curious, and a true inspiration.